Unless you’ve been living under a rock for the past 20 years, you’ve no doubt learned that it’s necessary to train your core. The ramifications if you don’t are a threat, not only to your performance, but to your health. There’s a big difference between knowing that we need to train it, and knowing how […]
One of my biggest life challenges is time management. My packed schedule means I’m often pressed for time. So when it comes to training, I can’t waste a second on exercises that serve little to no purpose to me achieving my goals. I need the most effective movements. Those that provide the most bang for […]
Remember years ago, that age you feared turning? You had a belief that when you reached it, you’d officially be “over-the-hill?” Well, for me that age was 45 which is what I turned today. When I was 25, I didn’t know that I could continue to be youthfully athletic, strong, and lean in my mid-40’s. […]
Adam Friedman, Founder of Advanced Athletics, demonstrates hamstring negatives, which is an excellent exercise to develop eccentric strength. In addition, it also greatly challenges the core.
The results are in for Us Weekly and Gold Gym’s 2nd Annual Hollywood’s Hottest Bodies Awards, and women voted Kate Middleton as having the most desirable abs. So Us Weekly asked me to tell their readers how to get flat abs just like Kate’s. Read the full article and see all my tips for getting […]
Hi, it’s Adam…one of the most important aspects to any training program is the development of core strength. It is the difference maker between having good results and great results. Whether you are just getting started on an exercise program, or a seasoned veteran of a fitness regime, centering your routine on your core is […]